The world is changing and the hospitality industry is no exception, traditional business models are under attack, technology now invades almost every aspect of our lives and consequently the experiences of both guests and staff, while social media enables global scrutiny of each and every action or reaction.
Yet according to research the WOW factor is still a must and remains the key differentiator of the hospitality industry. In this almost contradictory environment, how can the industry find new entrants who will be prepared and equipped to face these ever accelerating challenges?
How can they be prepared for a world that is both’ high tech and high touch’ to quote John Naisbitt — Megatrends? A market in which Airbnb added more rooms last year than all the major chains combined, and Uber in its sixth year commands over seventeen per cent of the $100 billion taxi market!
The challenges are sadly compounded by the archaic educational model still followed by most hospitality schools in India, where for example social media has entered the classroom on the students phone but still doesn’t figure in the curriculum. There is an almost head in the sand mentality, that perhaps the ‘storm’ will blow over if ignored long enough.
At Ecole Hoteliere at Lavasa we see these challenges as opportunities. Opportunities instead for a much wider range of student to look at the industry than before. No longer just limited to service, the industry now also needs and welcomes technology geeks, fitness buffs and inveterate snap chatters.
Listening closely and actively to both the industry and Gen Y, Ecole Hoteliere at Lavasa has developed a relevant, contemporary curriculum and program that uniquely in India prepares its alumni to hit the ground running as executives and managers in some of the best hotels around the world.
Yet while all the time remembering the words of Aldo Gucci in 1938 that “the story and experience is remembered long after the price is forgotten”. The WOW is still the WOW at Ecole Hoteliere at Lavasa!
“Ecole Hoteliere at Lavasa (LEH) has played a tremendous role in my professional and personal development. At LEH, there is a perfect symbiosis of academics and hands-on learning and it has equipped me to handle the challenges of the dynamic hospitality industry. Working with the latest equipment, new methods of learning and student driven course work provides the students of LEH a big edge. LEH above all, instills great values in its students so they become responsible leaders of the future.”
“I would definitely recommend students to train at LEH. Whatever I am today, I owe most of it to the four years I spent there. I am a very practical and hands-on person. I like doing things and like getting my hands dirty and LEH is all about the hands-on experiences. I always aspired to own a chocolate factory. I went about my career path in the same way. At LEH I obtained a holistic view of the food manufacturing business where I learnt all about operations, accounting, financial management, human resources, etc.”
“I will never forget my time at Ecole Hoteliere at Lavasa. I have such fond memories that will last forever. The bridge at night where I would watch the stars and all my friends with whom I studied and with whom I grew as a person and as a professional. Every one of them is a lasting memory and every one of them I will treasure for the rest of my life. I now work at the Royal Retreat in Udaipur and I thank all at LEH for helping me in my journey to become a true hospitality professional. I have successfully set up a thriving Sales and Marketing Department at the Royal Retreat and am grateful to Ecole Hoteliere at Lavasa in setting me up for bright and beautiful future career.”
“Studying at Ecole Hoteliere at Lavasa was the best decision I could have made. It set me up perfectly to join my thriving family business – a restaurant chain called ‘Little Italy’ – where I am now in charge of the marketing function. My studies at LEH gave me the perfect combination of a solid academic foundation as well as practical experience that I feel has set me up for life. It gave me the appetite not only to work hard but also to study hard; and I now plan to work in the family business for a year before following my next dream which is to pursue a Masters degree. One of my most memorable experiences as a student was my trip to Switzerland where I represented LEH and was part of the winning team, at the Young Hoteliers Summit which took place at École hôtelière de Lausanne. I was also the Valedictorian for the batch of 2015 which was an absolute honour and a memory that I will always treasure. Thank you to LEH for making my dreams come true.”